Security, Privacy, & Business Identity are Huge Concerns

Written by The PCI Compliance Guy on September 29th, 2009
Summary:

To increase conversions and get more sales, you want to establish the highest level of trust that you can. You can gain trust through trust seals that like Trust Guard that you display on your website to show that your site is safe against Hackers, you will keep visitors’ information private, and that you are a legitimate business.

Build Trust – Increase Conversions

To increase conversions and get more sales, you want to establish the highest level of trust that you can. Trust Guard does this by addressing the three major concerns your visitors have:

icon-lockSECURITYIs your customers information safe? Do you use SSL to protect private information as it’s transferred from user to server? Do you have PCI Scanning to protect your website from hackers and vulnerabilities?

icon-shieldPRIVACYDo you protect your customers’ privacy? Do you respect their information and will you keep it confidential? Is your Privacy Policy accurate and up to date?

icon-globeIDENTITYWho is behind your website? Is your company’s address, phone number, and email displayed on your website? Has this information been verified by a 3rd party?

If these concerns are resolved professionally and effectively, your site and data will be protected, you will build trust with your customers and add credibility to your website. Most importantly, it will increase your website’s conversions and sales! The most effective and easiest way to do this is by adding Trust Guard seals to your site.

Your customers will instantly know that your website has been evaluated, verified, and/or scanned by a reliable 3rd party when you add our seals to your website, and they will buy from you with confidence!

 

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